Executive Certificate in Social Media Competitor Analysis Techniques

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Social Media Competitor Analysis techniques are crucial for business success. This Executive Certificate provides practical skills for analyzing competitor strategies.

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About this course

Learn to leverage social listening tools and data analytics for insightful reports. Understand brand mentions, sentiment, and audience engagement. Identify competitive advantages and opportunities for improvement. This program is designed for marketing professionals, business analysts, and entrepreneurs. Gain a competitive edge with social media marketing expertise. Enhance your strategic planning with this valuable certificate. Ready to master social media competitor analysis? Enroll today and elevate your professional capabilities!

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Course details

• Introduction to Social Media Competitive Analysis & Social Listening
• Identifying Key Competitors and Defining the Competitive Landscape
• Social Media Analytics Tools and Data Collection for Competitor Analysis
• Analyzing Competitor Content Strategy: Content Pillars and Performance Metrics
• Measuring Competitor Engagement and Brand Sentiment Analysis
• Competitive Benchmarking and Performance Measurement across Social Media Platforms
• Identifying Competitor Strengths, Weaknesses, Opportunities, and Threats (SWOT Analysis)
• Developing an Actionable Social Media Strategy Based on Competitor Analysis
• Case Studies: Real-World Examples of Effective Social Media Competitor Analysis
• Advanced Techniques: Predictive Analytics and AI in Social Media Competitor Analysis

Career path

Job Role Description Salary Range (GBP)
Social Media Analyst Analyze social media data to identify trends and opportunities for UK businesses. Develop and implement social media strategies. Requires strong competitor analysis skills. £25,000 - £45,000
Digital Marketing Manager (with Social Media Focus) Lead and manage social media marketing campaigns for UK clients. Develop and implement marketing strategies incorporating competitive analysis. £35,000 - £65,000
Social Media Strategist Develop and implement comprehensive social media strategies, including competitive benchmarking and analysis. Requires excellent understanding of the UK social media landscape. £40,000 - £70,000
Market Research Analyst (Digital & Social Media) Conduct market research utilizing social media data and competitive intelligence techniques. Analyze trends and provide data-driven insights for business decisions. £30,000 - £55,000

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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EXECUTIVE CERTIFICATE IN SOCIAL MEDIA COMPETITOR ANALYSIS TECHNIQUES
is awarded to
Learner Name
who has completed a programme at
London School of International Business
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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