Graduate Certificate in Ad Targeting Solutions

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Graduate Certificate in Ad Targeting Solutions equips professionals with in-demand skills. It focuses on digital marketing and data analytics.

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About this course

Learn advanced ad targeting strategies. Master platforms like Google Ads and social media advertising. This Graduate Certificate is ideal for marketing professionals. It's also perfect for data analysts seeking career advancement. Develop expertise in programmatic advertising, audience segmentation, and campaign optimization. Enhance your resume and increase your earning potential. Ready to elevate your career with specialized Ad Targeting Solutions? Explore our program today!

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Course details

• Ad Targeting Strategies & Optimization
• Programmatic Advertising & Ad Exchanges
• Data Analytics for Ad Targeting (including attribution modeling)
• Advanced Ad Targeting Solutions: Search, Social & Display
• Measuring & Reporting Ad Campaign Performance
• Legal & Ethical Considerations in Digital Advertising
• Audience Segmentation & Targeting Techniques
• Mobile & Video Ad Targeting

Career path

Career Roles in Ad Targeting Solutions (UK) Description
PPC Specialist (Paid Search Advertising) Manage and optimize paid search campaigns across Google Ads and other platforms, maximizing ROI for clients. Requires strong analytical skills and understanding of keyword research.
Programmatic Media Buyer (Digital Advertising) Utilize programmatic platforms to buy and manage digital advertising inventory, leveraging data and automation to reach target audiences efficiently. Strong understanding of RTB and DSPs is crucial.
Social Media Advertising Manager (Social Media Marketing) Develop and execute social media advertising strategies across platforms like Facebook, Instagram, and Twitter. Focus on audience targeting, campaign optimization, and performance measurement.
Data Analyst - AdTech (Data Analytics, Ad Targeting) Analyze large datasets to identify trends, optimize campaigns, and provide actionable insights for improving ad targeting effectiveness. Requires proficiency in data visualization and statistical analysis.
Ad Operations Specialist (Advertising Operations) Manage the technical aspects of online advertising campaigns, ensuring smooth campaign delivery and troubleshooting issues. Strong technical skills and attention to detail are key.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
GRADUATE CERTIFICATE IN AD TARGETING SOLUTIONS
is awarded to
Learner Name
who has completed a programme at
London School of International Business
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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