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Certificate Programme in Media Planning for Fashion Industry

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The Certificate Programme in Media Planning for Fashion Industry is a vital credential designed to meet the surging demand for specialized marketing talent in the fashion sector. Comprising ten comprehensive units, this course bridges the gap between creative aesthetics and strategic media execution.

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It equips learners with essential skills in audience targeting, channel optimization, and data-driven decision-making, which are critical for modern brand success. By mastering these competencies, professionals can significantly enhance their career prospects, securing roles in top fashion houses and agencies. This programme ensures participants stay ahead in a competitive landscape, driving measurable results and fostering innovation in global fashion marketing strategies.

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์™„๋ฃŒ๊นŒ์ง€ 2๊ฐœ์›”

์ฃผ 2-3์‹œ๊ฐ„

์–ธ์ œ๋“  ์‹œ์ž‘

๋Œ€๊ธฐ ๊ธฐ๊ฐ„ ์—†์Œ

๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Fashion Media Landscape & Analysis
  • Consumer Behaviour & Fashion Trends
  • Media Planning Strategies for Fashion Brands
  • Digital Marketing & Social Media for Fashion
  • Fashion Advertising & Campaign Development
  • Budget Allocation & Media Buying in Fashion
  • Fashion PR & Influencer Marketing
  • Measuring & Analysing Fashion Media Campaigns
  • Data Analytics & Reporting in Fashion Media

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description Fashion Media Planner Develops and executes media strategies for fashion brands, leveraging digital and traditional channels to maximize reach and impact.

Focuses on campaign performance and ROI.

Digital Marketing Manager (Fashion) Manages digital marketing campaigns across various platforms, including social media, search engine optimization (SEO), and paid advertising for fashion clients.

Analyzes data and optimizes campaigns.

Fashion PR & Communications Specialist Creates and implements public relations strategies for fashion brands, building relationships with media outlets and influencers to increase brand awareness and generate positive media coverage.

Social Media Marketing Manager (Luxury Fashion) Develops and executes social media strategies for luxury fashion brands, focusing on engagement, community building, and content creation.

Tracks key performance indicators (KPIs) and adapts strategies accordingly.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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์–ธ์ œ ์ฝ”์Šค๋ฅผ ์‹œ์ž‘ํ•  ์ˆ˜ ์žˆ๋‚˜์š”?

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ํš๋“ํ•  ๊ธฐ์ˆ 

Media Strategy Fashion Marketing Audience Analysis Campaign Planning

์ฝ”์Šค ์ˆ˜๊ฐ•๋ฃŒ

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ํšŒ์‚ฌ๋กœ ์ง€๋ถˆ

์ด ๊ณผ์ •์˜ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์œ„ํ•ด ํšŒ์‚ฌ๋ฅผ ์œ„ํ•œ ์ฒญ๊ตฌ์„œ๋ฅผ ์š”์ฒญํ•˜์„ธ์š”.

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๊ฒฝ๋ ฅ ์ธ์ฆ์„œ ํš๋“

์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
CERTIFICATE PROGRAMME IN MEDIA PLANNING FOR FASHION INDUSTRY
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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4.8

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