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Graduate Certificate in Mobile Customer Engagement KPIs

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์ด ๊ณผ์ •์— ๋Œ€ํ•ด

Learn to define and track key performance indicators (KPIs) for mobile apps and websites. Gain a competitive edge in the rapidly evolving digital landscape. Boost your career prospects in digital marketing, data analytics, and mobile app development. Our unique curriculum features hands-on projects and industry expert insights, ensuring you're job-ready upon graduation. Transform your understanding of mobile customer engagement and unlock your potential.

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Mobile Customer Engagement KPIs: A Deep Dive
  • Measuring App Engagement & Retention
  • Customer Lifetime Value (CLTV) in Mobile
  • Analyzing Mobile Push Notification Performance
  • In-App Behavior & Conversion Rate Optimization
  • Mobile Marketing Attribution Modeling
  • Sentiment Analysis & Brand Perception on Mobile
  • Implementing a Mobile Customer Feedback System

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Role Description Mobile Engagement Specialist Develops and executes mobile customer engagement strategies, leveraging data-driven insights for optimal KPI performance.

Focuses on user acquisition, retention, and lifetime value.

Digital Marketing Manager (Mobile Focus) Leads and manages all aspects of mobile marketing campaigns, encompassing strategy, execution, and performance analysis.

Manages budgets and teams.

Strong understanding of mobile KPIs is essential.

Mobile App Developer (Customer Engagement) Builds and maintains mobile applications with a strong emphasis on user experience and engagement.

Collaborates closely with marketing and product teams to ensure alignment with engagement KPIs.

Data Analyst (Mobile Engagement) Analyzes large datasets to identify trends and patterns impacting mobile customer engagement.

Provides data-driven recommendations to improve KPIs.

Essential for performance optimization.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
GRADUATE CERTIFICATE IN MOBILE CUSTOMER ENGAGEMENT KPIS
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
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