Postgraduate Certificate in Google Ads Essential Tools

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CourseDetails

  • Google Ads Fundamentals and Account Structure
  • Keyword Research and Targeting Strategies for Google Ads
  • Google Ads Campaign Types: Search, Display, and Video
  • Creating High-Converting Google Ads: Copywriting and Design
  • Google Ads Bidding Strategies and Budget Management
  • Measuring and Analyzing Google Ads Performance: Reporting and Analytics
  • Google Ads Conversion Tracking and Optimization
  • Advanced Google Ads Features: Remarketing and Audience Targeting

CareerPath

Career Role Description Google Ads Specialist Manage and optimize Google Ads campaigns for clients, driving conversions and maximizing ROI.

A highly sought-after digital marketing role with excellent career prospects.

PPC Advertising Manager Lead and strategize PPC campaigns, overseeing budgets and performance across multiple platforms.

Paid advertising expertise is crucial for this senior-level position.

Search Engine Marketing (SEM) Consultant Provide expert SEM advice to clients, conducting keyword research, campaign optimization, and performance reporting.

A digital marketing consulting role requiring strategic thinking.

Digital Marketing Executive (Google Ads) Execute Google Ads campaigns, monitor performance, and provide regular reports to stakeholders.

An entry-level role requiring strong analytical and Google Ads skills.

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
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CourseFee

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FastTrack £140
CompleteInOneMonth
AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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POSTGRADUATE CERTIFICATE IN GOOGLE ADS ESSENTIAL TOOLS
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London School of International Business (LSIB)
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05 May 2025
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