Global Certificate Course in E-commerce SEO for PR Professionals
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- E-commerce SEO Fundamentals and Keyword Research
- On-Page Optimization for E-commerce Websites (including title tags, meta descriptions, and header tags)
- Off-Page Optimization Strategies for E-commerce (link building, social media marketing, and PR)
- Technical SEO for E-commerce (sitemaps, robots.txt, schema markup, and page speed optimization)
- Content Marketing and SEO for E-commerce (blogging, product descriptions, and user-generated content)
- E-commerce Analytics and Reporting (Google Analytics, Google Search Console)
- Local SEO for E-commerce Businesses (Google My Business optimization)
- Understanding and Utilizing E-commerce SEO Tools
- Mobile SEO Best Practices for E-commerce
- Measuring ROI and Reporting on E-commerce SEO Campaigns
CareerPath
Career Role Description E-commerce SEO Specialist Develops and implements SEO strategies for e-commerce websites, focusing on keyword research, on-page optimization, and link building to drive organic traffic and sales.
High demand in the UK market.
Digital Marketing Manager (E-commerce Focus) Oversees all digital marketing efforts for an e-commerce business, including SEO, PPC, social media, and email marketing.
Requires strong SEO expertise and strategic thinking.
Excellent salary potential.
SEO Consultant (E-commerce) Provides expert SEO advice and services to e-commerce clients, conducting audits, developing strategies, and reporting on performance.
Freelancing opportunities available.
Content Marketing Manager (E-commerce) Creates engaging and SEO-optimized content for e-commerce websites, including blog posts, product descriptions, and website copy, to attract and convert customers.
Strong writing skills essential.
E-commerce Web Analyst Analyzes website traffic data and user behavior to identify areas for improvement in SEO and overall e-commerce performance.
Data analysis skills are crucial.
Growing job market.
EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
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