Advanced Skill Certificate in Ad Performance Evaluation

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CourseDetails

  • Ad Performance Evaluation Metrics & KPIs
  • Attribution Modeling for Accurate Measurement
  • Advanced Analytics & Data Visualization for Ad Performance
  • A/B Testing & Experimentation for Optimization
  • ROI & ROAS Calculation & Improvement Strategies
  • Identifying & Addressing Campaign Challenges (Troubleshooting)
  • Machine Learning Applications in Ad Performance
  • Predictive Modeling for Ad Campaign Performance

CareerPath

Career Role Description Digital Marketing Analyst ( Ad Performance Evaluation ) Analyze campaign data, optimize Google Ads performance, and provide actionable insights for improved ROI.

PPC Specialist ( Advanced Ad Performance ) Manage and execute paid search campaigns, track key metrics, and report on campaign performance evaluation .

Search Engine Marketing Manager ( Ad Performance Optimization ) Develop and implement comprehensive SEM strategies, analyze data for performance evaluation and drive business growth.

Data Analyst - Advertising ( Advanced Analytics, Ad Reporting ) Extract, analyze, and interpret large datasets to assess advertising performance evaluation and identify areas for improvement.

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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ADVANCED SKILL CERTIFICATE IN AD PERFORMANCE EVALUATION
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London School of International Business (LSIB)
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05 May 2025
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